A U G U S T 2 0 1 9 • O U T PA T I E N T S U R G E R Y. N E T • 6 7
I
t sounds almost too good to be true: a credit card without
interest for medical expenses. But if you're losing out on
potential patients who can't afford skyrocketing insurance
deductibles, it's no longer a question of should you offer
some type of patient-specific financing plan. If the only
thing you say to patients about their payment options is, "You owe
$2,000 for your deductible and co-pay. We accept cash, check or
credit card," there's a very real chance your cancel rates are going
to spike as patients seek out care from a facility that offers patient-
financing options via deferred-interest healthcare credit cards —
usually a same-day approved card that lets patients pay off a bal-
Jared Bilski | Senior Associate Editor
5 Keys to the Perfect Patient Financing Plan
In an increasingly crowded market of healthcare lending companies,
here's how to pick the one that's best for you and your patients.
• APPROVED! Because healthcare credit card approval rates vary depending on medical specialty, you'll need to do your home-
work to find out which financing option is right for your patient population.
Dulaney
Eye
Institute