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A U G U S T 2 0 1 4 | O U T P AT I E N T S U R G E R Y M A G A Z I N E O N L I N E
BUSINESS ADVISOR
Beware of equipment needs
Surgeons who practice laparoscopy, spine and orthopedics might
have laundry lists of new equipment for you to buy. In addition, new
implant requests may mean negotiating new consignment agreements
with vendors, so needed materials should be involved in recruitment
discussions. Space limitations are also a factor. Where are you going to
put the new video tower and C-arm your new doc requested? And don't
forget the additional long-term costs of equipment-specific disposables,
sterile processing requirements, and maintenance or repair contracts
when evaluating costs associated with the purchases you might need to
make to add a new sur-
geon.
Appease current
docs
Bringing new physicians
on board may help move
your plan of upgrading
equipment, but don't
alienate your existing
physicians in the
process. I remember
being in a staff lounge
and overhearing sur-
geons talking about the
new doc in town who
was being wined and
dined by hospital admin-
istration. They were bit-
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B
esides free lunch and prime parking
spaces, what matters most to surgeons
when deciding where to bring their cases?
When we surveyed our readers last month,
the winner by a landslide was "efficient
operating rooms," reinforcing the simple
truth that surgeons prefer to do many cases
in a short amount of time. Survey results:
• Quality of the staff
24%
• Latest equipment & technology
6%
• Efficient ORs
48%
• Ease of scheduling
16%
• Other
6%
SURVEY SAYS
What Surgeons Want
SOURCE:
Outpatient Surgery Magazine InstaPoll,
July 2014, n=400