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IDEAS THAT WORK
THE GREAT PUMPKIN Ross Brenner, MD, PhD, thoracic
surgeon and head of St. Joseph's Heart and Lung Institute,
operates in the shadow of the coveted Doc-O-Lantern trophy.
SCALPEL SKILLS
Surgeon Pumpkin-Carving Contest
L
ooking for a creative way to market your facility in the community? This fall, follow the lead of St. Joseph's Hospital and
Medical Center in Phoenix, Ariz., by inviting your surgeons to
compete in a pumpkin carving contest.
St. Joseph's fourth annual Doc-O-Lantern event pitted 14 physicians
against each other on Halloween eve. This year's entries had to have a
patriotic or political slant. The physicians could prep the pumpkins —
with red, white and blue paint, for example — before cutting, but had
only 30 minutes to complete the carvings.
Kevin Potter, MD, gastrointestinal minimally invasive surgeon at St.
Joseph's, walked away with the first-place prize and the coveted DocO-Lantern trophy for his presidential-themed squash. "It's an homage
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O U T PAT I E N T S U R G E R Y M A G A Z I N E O N L I N E | J A N U A R Y 2013
