Outpatient Surgery Magazine - Subscribers

OR Excellence Awards 2015 - September 2015 - Outpatient Surgery Magazine

Outpatient Surgery Magazine, providing current information on Surgical Services, Surgical Facility Administration, Outpatient Surgery News and Trends, OR Excellence and more.

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Page 9 of 168

1 0 O U T P A T I E N T S U R G E R Y M A G A Z I N E O N L I N E | S E P T E M B E R 2 0 1 5 Pardon the Disruption Embrace the disruptive technologies that are changing surgery. J ust as Google replaced libraries, Uber replaced taxis and Netflix replaced video rental stores, surgery is full of its own disruptive technologies, like outpatient total joints, Accountable Care Organizations, percu- taneous laparoscopic surgery and 3D printing. There's dropless cataract surgery, and one day we might have eye drops replacing cataract surgery. A technology is disruptive when it displaces an established technol- ogy and shakes up the industry, like laparoscopy and regional anes- thesia combining to create the minimally invasive surgical movement. A disruptive technology can also be a groundbreaking product that creates a completely new industry, like the surgical robot and bariatric surgery. This thing you do called outpatient surgery is perhaps healthcare's ultimate disruptive technology. When the first pioneering surgeons struck out on their own and built freestanding surgical centers that were designed to siphon off the most profitable patients, hospitals had a curious response. Rather than accept change and embrace the efficiencies of the same-day surgical model, hospitals tried in vain to resist what clearly was the more efficient, economical and preferred way to run a surgical business. It was like the typewriter trying to shoo away the personal computer. Just as Sears gave way to Wal-Mart, many all-purpose hospitals watched specialized surgery centers pass them by. Today, of course, outpatient surgery is as much a part of the hospital culture as it is at ASCs. The lessons here are: E D I T O R ' S P A G E Dan O'Connor

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