T
he keys to a healthy
profit margin are
patients who have good
insurance and pay their
co-pays on time and in full, right?
The team at Rockford (Ill.)
Gastroenterology Associates will
tell you that there's much more to
it than that. Rockford has pulled
off the rare trifecta: It's profitable,
charitable and cost-conscious. It's
cut costs enough to ensure that all
patients, regardless of their ability
to pay, can receive treatment.
"We're open and transparent with our staff about costs, and we talk
to them about how these costs impact the patient," says Erica Natal,
BSN, MHA, MBA, director of clinical services and this year's OR
Excellence Award Winner for Financial Management. "Keeping costs
down for our patients is even a part of our mission statement here."
Staff take that mission statement seriously. They work finely tuned
schedules and keep detailed records of supplies to let every patient
possible come to the center — while staying
in the black. "We give employees a bonus
twice a year so long as the center remains
profitable," says Ms. Natal. "So far, we've
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O U T P A T I E N T S U R G E R Y M A G A Z I N E O N L I N E | S E P T E M B E R 2 0 1 5
O R E X C E L L E N C E AWA R D S O R E X C E L L E N C E AWA R D S
Financial Management
Rockford Gastroenterology Associates is
dedicated to its financial mission.
z SAVVY SUPPLIES Staff at Rockford Gastroenterology
Associates are in charge of keeping supplies in check.
Erica
Natal,
BSN,
MHA,
MBA
S p o n s o r e d b y